fox news threatens to sue... fox

fox news (fair and balanced by its own estimate) threatened to sue the producers of the simpsons, the long running and immensly popular cartoon show broadcast by...

fox television network.

the rupert murdoch owned news network took offense of a news ticker displayed during a simpsons show, which emitted such gems like

Do Democrats Cause Cancer?
"Study: 92 per cent of Democrats are gay
JFK posthumously joins Republican Party
Oil slicks found to keep seals young, supple...

they where caught by a whif of common sense though, but implemented a new rule prohibiting such parody, since "it might confuse the viewers into thinking it's real news".

shows just about the median intelligence of the average fox news viewer, we assume.


fighting the patent madness

tim berners lee, the guy that gifted us with the world wide web personally stands up against a decision of the us patent office to award the eolas corporation with a patent for embedded browser applications as the register reports.

this is interesting since eolas won a 500 million $ judgement against microsoft based on this very patent.

mr. berners lee is not known to be a fan of microsoft since they have a nasty tendency to trample over web standards.

the etoy.CORPORATION, which by definition uses and supports free software in all it's ventures and is neither a fan of microsoft and its attempt to dumb down your computer experience to a cable tv compatible, time warner aol dumbed down, digital restrictions throttled consumer appliance, applauds this step since it believes that this patent madness (can you spell one stop shopping) was taken just a tad too far.


the sky is orange

but not the right orange.



etoy.USA evacuates





etoy.USA-BRANCH is currently being evacuated due to fires.


real corpses in imaginary war

Novelist Arundhati Roy (author of God Of Small Things) gave an amazing, mordant and succinct speech at The Riverside Church in NY in May. I just had an opportunity to listen to a recording of it today.

Roy perfectly vocalizes the tension that lots of people feel in a funny and interesting way without being guilty of being too dogmatic or too jocose.

I urge you to take 30 minutes and read transcripts of the speech: Instant-Mix Imperial Democracy (Buy One, Get One Free)

U.S. Attorney General John Ashcroft recently declared that U.S. freedoms are "not the grant of any government or document, but our endowment from God." (Why bother with the United Nations when God himself is on hand?)


matthew barney's cremaster found by zai

I asked myself, why people believe into matthew barney's art? And why I believe into its art? Who is matthew barney? An art company? God? What ever the master is? It's great!



download the movie here: etoytank_motion_raw



etoy helps science!
please fill out this questionnaire for our friend

!!!!!!!Please post the answers to the 5 questions under comments. Thanks!!!!!!!!!

The questionnaire is part of a research project that is exploring:

1. how artists, who make interactive artworks, anticipate and gather feedback about the nature of their audiences' interactions with the work;

2. their range of opinions towards user centered design.

It is intended that the result of this questionnaire be presented in next year's Pixelraiders conference ( Any contributions you make will be credited to you in the notes. This paper will also be made available for everyone who took part in the questionnaire.

In recent years there has been a lot of discussion about the "usability" of software and digitally augmented devices. Since Donald Norman in his 1990 book "The Design of Everyday Things" demanded "user centred design" usability engineering, software ergonomics and extensive user testing have become standard practice for major software developments and product design.
In webdesign the discussion has been very heated. In July 2000 the "usability-guru" Jacob Nielson declared "The end of Web Design" ( "Websites must tone down their individual appearance and distinct design in all ways". The idea was that common standards across all websites such as navigation on the top or the left of a website would make things easier for the user. The outcry in the design community was fierce. Nielson's ideas were seen as the final triumph of commerce over individualism and creativity.

The discussion has cooled down since and ergonomic aspects seem to have prevailed: Even small webprojects are mostly designed according to basic usability standards relating to cross platform compatibility, screen and type sizes, navigation, etc.... On the other side even people like Donald Norman and Jacob Nielson have admitted that "fun factors" are important in using software or digitally augmented devices. Accordingly a session at the 2003 Mensch und Computer (human and computer) Conference in Stuttgart/Germany was called "If it doesn't feel right-who cares if it works".

How do artists relate to these issues? If art sets out to intervene and interrogate conventional processes how do you insure the user is not confused by the interface? Do you have to assume the user has has an advanced level of technical literacy? Do artists rely on the user's cultural literacy i.e. they know it's art so they'll persist with an unusual interface? What part do ergonomic concerns play in your decision making ? We would like to know more about how artists like yourself, who work with interactive digital media think about these issues and if/how they deal with them in their work. Therefore we would be most grateful if you could answer this short questionnaire.

Replies please until the 20th of October by email to:



E-mail address:

1. Do you think about your audience as a specific target group and
anticipate how they will interact with the kind of media used in your work?

2. Do you think about your audience as users and the ergonomic aspects of
their interaction with your work?

If yes, what implications does that have for your work?

If no, what is your opinion on usability related issues in your work?

3. Have you ever tested the usability of your work before or during exposure
to an audience?

In what way did you do that and did it produce useful results? (Please
specify the piece of work and give a relating web address if possible)

4. Have you ever experienced ergonomic/usability related problems with your
or other artworks? (Please specify the piece of work and give a relating web
address if possible)

5. Further comments:

Replies please until the 20th of October by email to:

Course Director designate
MA Creative Practice for Narrative Environments
Central Saint Martins College

Research Project Leader
For Central Saint Martins Innovation Centre Project "Environment as

PHD Research Student, Arts & Design, Central Saint Martins College






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