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Arma giocattolo - Internet News (italian) 2000-02

2000_02_internet_news_arma_giocattolo.pdf

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TOYWAR.hero-parade: www.etoy.com is back !

this is not spam ... this mailing list provides news about the
etoy.CORPORATION - the world's most surreal eBRAND and famous
electronic art group: ........ in the business of engineering
entertainment viruses since 1994. unsubscribe@etoy.com


TOYWAR.news-flash

PARADE - 130.000 people already joined the TOYWAR.parade and
celebrate the return of www.etoy.com on february 18, 2000. cheer
on the heroines & heroes: http://www.etoy.com/
************************************************************
TOURS - SPECIAL OFFER FOR ART TOURISTS: http://www.toywar.com
************************************************************
ART DEAL - TOYWAR AT POSTMASTERS GALLERY IN NEW YORK - CONTRACTS
SIGNED THIS WEEK .... http://www.postmastersart.com
************************************************************
COCKTAILS - the etoy.CORPORATION invites venture capitalists,
TOY.soldiers and journalists to a smalltalk party in new york
city next sunday, february 27 2000
************************************************************
CD - TOYWAR.lullaby SOUNDTRACK CD ON THE WAY !
************************************************************
WAR - TOYWAR.generals consider LEONARDO.intervention.
************************************************************



details:

PARADE - after the dismissal of the insane LAWSUIT was signed by
the judge in los angeles last week the TOYWAR.community elected
12 TOYWAR.generals and 45 TOYWAR.heroes who are right now proudly
marching off the legendary battlefield (displayed on www.etoy.com).
their services are compensated with a huge amount of etoy.SHARES
and plastic medals! all generals, heroes/heroines automatically
reached full etoy.AGENT-STATUS and become official shareholders
of the etoy.CORPORATION (documents, contracts and the rules will
be sent out). 260 additional brave toysoldiers who reached more
than 80 etoy.POINTS during this war were also awarded with the
official etoy.AGENT-TITLE and become shareholders.

750 soldiers who participated in the operation "TOYWAR.com
TOY-HARBOR" between november 29, 1999 and january 10, 2000 are
promoted to the rank of a TOYWAR.veteran and become immortal
like all high ranking members (not having to buy energy anymore).

the etoy.CORPORATION thanks all the TOY.soldiers for spontaneous,
creative, playful and dynamic protection of the etoy.BRAND and
the successful information&art attacks.

OFFICIAL SLOGAN: ecommerce giants will never forget xmas 99.

==================================================

TOURS - SPECIAL ADVENTURE TRIPS TO TOYWAR.com FOR TOURISTS! NO
RECRUITING NECESSARY FOR DEFCON 3: http://www.toywar.com/
LEARN MORE ABOUT ONE OF THE MOST EXPENSIVE PERFORMANCES IN ART
HISTORY (4,5 BILLION DOLLARS) AND STUDY THE IMPACT GENERATED
WORLDWIDE.

ordinary people now have the opportunity to be airdropped to one
of the TOYWAR.battlefield and to visit the legendary TCP/IP shelters
and media rocket launchers...used during the guerilla TOYWAR.

15 minutes guided tour for everyone who missed the battle.
==================================================
ART DEAL - postmasters gallery, new york presents etoy

etoy will show more than 40 etoy.SHARE-CERTIFICATES, etoy.TANK7
AND THE TOYWAR.battlefields in MAY 2000. curated by suzy meszoly.

etoy.CURATOR: suzanne meszoly
opening: saturday, april 29, 2000
closing: thursday, may 11, 2000

TREMENDOUS TOYWAR VICTORY PARTY PLANNED FOR SAT. MAY 14
(AGENT! QUIT YOUR JOB & BOOK A PLANE !)

===================================================

COCKTAILS - the etoy.MANAGEMENT will be in new york for the
silicon alley 2000 conference and to do twisted business. we invite
all agents, activists, journalists and involved toy retailers /
nasdaq brokers to exclusive cocktails presented by the thing new york,
the postmasters gallery and our curator, suzy meszoly.
sunday february 27, 6 to 8pm. location: THE THING 601 west 26 street
16 floor new york, NY 10001 phone: 212 - 366 9738
directions: chelsea district (26 street btw 11 & 12 avenue)

===================================================

CD - TOYWAR SOUNDTRACK "TOYWAR.lullabies": 3 further sensational
tracks uploaded after the mastering forced the crisis-control-board
to stop the assembly line and to remaster the product! 1600 units
will be delivered in 3 weeks. plus value: groundbreaking viral impact.

===================================================

WAR - solidarity message: the etoy.BRAND is still in the hands
of the etoy.CORPORATION because thousands of net users
expressed solidarity and showed that they are willing to fight.

it is for sure that we will also help others to protect themselves
against corporate fools who bulldoze culture & lifestyle. the
TOYWAR weapons & knowhow are locked with a security code at the
moment... but the 12 TOYWAR.generals are able to decide on the
reactivation of the TOYWAR.bombs within minutes and put out an order:

LEONARDO ART VS. LEONARDO FINANCE: lets just warn these guys.
leonardo finance should study the eToys vs. etoy battle and leave the
legal jungle ... there is not much to win for a company like they are....
1780 experienced and euphoric TOYWAR.agents just wait to test all the
weapons we had to hold back in the TOYWAR.shelter.

do these people look smart enough to handle TOYWAR II ¿¿¿ http://www.leonardofinance.fr/anglais/presentation/presentation.htm

LEONARDO FINANCE IS THE PERFECT TARGET. NO ONE WILL HELP THEM IF
THOUSANDS START TO HASSLE THEM WITH LEGAL TOOLS AND QUESTIONS.
NO COMPANY, LAWFIRM AND PR OFFICE IN THE WORLD CAN DO BUSINESS IF
THE COMMUNITY TURNS AGAINST THEM. etoy does not promote illegal
strategies... we just call for solidarity and smart resistance...
its just a combination of intelligent entertainment for all of us,
the fight for freedom of culture and a good opportunity to do media
art BUT a pain for those who do not understand the net.
---> ask toby@etoys.com. he probably learned.

the TOYWAR.generals had a first brief meeting with the involved
people and seriously consider a massive LEONARDO.intervention.



etoy - billions and billions confused.

for the etoy.SHAREHOLDERS: the etoy.MANAGEMENT

etoy.ZAI (CEO)
etoy.GRAMAZIO (PRESIDENT)
etoy.KUBLI (LEGAL AFFAIRS)
etoy.MONO (CRISIS-CONTROL)


++++++++++++++++++++++++++++++++++++++++++

HISTORICAL BACKGROUND:

ENGLISH: [TIME /digital] http://www.pathfinder.com/time/digital/daily/0,2822,38201,00.html
GERMAN: [der Spiegel] http://www.spiegel.de/netzwelt/ebusiness/nf/0,1518,61247,00.html
ITALIAN: [La Repubblica] http://www.repubblica.it/online/tecnologie_internet/etoy/etoy/etoy.html
FRENCH: [Le Monde] wysiwyg://495/http://www.lemonde.fr/article/0,2320,seq-2060-39839-MIA,00.html

MEDIA COVERAGE / ALL:
http://dmoz.org/Society/Activism/Media_Activism/Culture_Jamming/etoy/Media_Coverage/

theoretical background information provided by reinhold grether (english version): SOON !

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TOYWAR!!!

ATTENTION get your children from the play
ground ... THERE IS TOYWAR!

DEFCON 2 ! TOYBOMBS ACTIVATED.
the state court in L.A. / california decided
to block the domain name www.etoy.com !

the spectacle was far away from being just a
bad joke. but it was american reality.
against every prediction and the rules the
judge decided to obey the order of the
powerful TOY DEALERS from santa monica
(eToys Inc./market value $ 6.5 billions)
.............maybe the court was a little
bit too close to the eToys headquarters...

anyway... in a few days when our attorneys
officially have to hand over the sick and
not very competent decision of the state court
to the etoy.BOARD it will be forced to
switch off the domain name www.etoy.com after
a successful era of almost 5 years! according
to the lawyers etoy will be punished with
very high fees (up to 10.000 $) per day if
we keep the domain up!

that means we preliminary lose our contact
platform to inform our supporters and fans.
the etoy.CORPORATION is preparing to welcome
you on a temporary substitute domain.

BUT etoy WILL NOT ACCEPT THIS DECISION AND
FIGHTS TO GET BACK THE RIGHTS TO USE WHAT
THE etoy.CORPORATION BUILT AND LEGALLY OWNS
SINCE A LONG TIME: www.etoy.com !

after weeks of non provocative behavior etoy
now changed the content under the domain
http://www.etoy.com/ for the last few hours of
operation to inform the public.

and the etoy.CRISIS-BOARD just got an email
from an anonymous etoy.SUPPORTER who reports
that a tremendous resistance community got
activated to launch WWW.TOYWAR.COM the
unofficial undercover platform to organize
resistance against the defacto illegal blocking
of etoy.com.

etoy does not take over liability for this
internet site. we do not know the real names of
the people who organize this resistance
activities (and we do not want to know real
names to prevent legal complications).
etoy.UNDERGROUND is fully responsible and
not authorized by the official etoy.CORPORATION.
we cant stop or prevent any of their actions...
its out of control.

we thank you for your support and accept the offer
to link the substitute of www.etoy.com.

--->SO YOU WILL ALWAYS FIND A LINK TO THE
etoy.SERVER ON WWW.TOYWAR.COM

the etoy.CRISIS-BOARD works on solutions to win the
battle against the worst global players
of corporate america who try to cash in on Xmas
with the following slogan:


"eToys is in the business of bringing smiles to
children. Together with Visa, we are proud to
support such a worthy cause as Toys for Tots
to help make a difference this holiday season"
said Toby Lenk, chief executive officer of eToys.

THANK YOU MR. LENK ! THANK YOU AMERICA. etoy LOVES
YOU....WE LL BE RIGHT BACK.

the etoy.BOARD.

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FRIENDLY ORDER

HONOURED TOYWAR.agent,

YOU HAVE HEARD IT... THE DNS ROOT ENTRIES ARE BACK
IN THE NSI DATABASE.

A TOYWAR.parade WILL CELEBRATE YOUR GLORIOUS
VICTORY OVER BOTH CORPORATE GIANTS: eToys & NSI!

WE RETURN TO DEFCON 3.

THE PARADE WILL TAKE PLACE WITHIN THE NEXT DAYS
ON www.etoy.com! AS SOON AS THE INJUNCTION AGAINST
THE etoy.CORPORATION IS COMPLETELY ERADICATED FROM
THIS PLANET THE LEGENDARY WEB SERVER WILL BE
ONLINE AGAIN (A CALIFORNIAN COURT STILL WORKS ON
THAT / etoy.LAWYERS MAKE PRESSURE). etoy WILL
REWARD THE HEROES WITH MASSIVE AMOUNTS OF
etoy.SHARES (AND TOYWAR.medals), AND
TOYWAR.veterans WITH THE "IMMORTALITY-STATUS"
(THEY WILL NEVER HAVE TO BUY ENERGY ANYMORE!).

TOYWAR.veterans include all toy soldiers who
registered in the early days of this war and who
helped to fight the giants. all soldiers who have
been recruited after the capitulation of NSI (on
saturday, february 12, 2000) will be transferred
to the TOYWAR.tourists DEPT.

THE TOYWAR PLATFORM WILL BE OPENED UP FOR OTHER
WAR.tourists. TOYWAR.com WILL TURN INTO A MONUMENT
WHICH WILL REMIND THE UPCOMING GENERATIONS ABOUT
THE DESTRUCTIVE NATURE OF CORPORATE BULLYING AND
THE TERRIBLE CONSEQUENCES FOR CEOS, SHAREHOLDERS
AND EMPLOYEES WHO TRY TO IGNORE THE RIGHTS OF THE
COMMUNITY & ART.

THIS WILL NEVER HAPPEN AGAIN! IN CASE OF A FURTHER
ATTACK TOYWAR.com WILL IMMEDIATELY EVACUATE ALL
WAR. TOURISTS AND MOBILIZE THE LEGENDARY TROOPS.

all TOYWAR.heroes, official etoy.AGENTS (more than
80 points/shares), veterans (about 700 debugging
and beta test pilots), and soldiers will get the
right to vote about the future of etoy.com (voting
will take place in peaceful TOYWAR.voting-offices
on www.toywar.com. the etoy.MANAGEMENT will make
suggestions soon. one topic will be the request of
one of the biggest (american) corporations to do a
cinema ad with etoy and to use the etoy.BRAND to
sell lots of problematic products. the voting
directions will be sent to you by email.

ACTUAL ORDER:
***************
nominate your heroes: every agent is asked to send
an email with suggestions and a short comment to
elect the most important, inspiring, coolest,
sexiest or bravest TOYWAR.soldiers.

send your nominations (full name, email address or
combat name with a short, but clear, 3 sentences
description / comment) to heroes@toybomb.com.

your email will be rewarded with 2 etoy.POINTS/SHARES.

TIME IS LIMITED TO 24 HOURS (TIME IN YOUR eMAIL HEADER).

SIGNED:
TOYWAR.board



**************************************************
if you are tired of being a TOYWAR.agent: a digital
suicde mission will be implemented on the
TOYWAR.battlefields soon....

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Etoy Finally Back in Business - Wired News 2000-02-14

2000_02_14_wired_news_etoy_finally_back_in_business.pdf

http://www.wired.com/news/culture/0,1284,34326,00.html
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Wie die Etoy-Kampagne geführt wurde - Telepolis 2000-02-09

2000_02_09_telepolis_wie_die_etoy_kampagne_gefuhrt_wurde.pdf

http://www.heise.de/tp/r4/artikel/5/5768/1.html

English version: How the Etoy Campaign Was Won

2000_02_26_telepolis_how_the_etoy_campaign_was_won.pdf

http://www.heise.de/tp/r4/artikel/5/5843/1.html
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Kunst besiegt Kommerz: Forget X-mas. Get online. Join E-War! - Wochenzeitung 2000-02-03

2000_02_03_wochenzeitung_kunst_besiegt_kommerz.pdf

Article URL:
http://www.woz.ch/archiv/old/00/05/7694.html
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Arts Group Wins Domain Name Battle With eToys - ADLAW by request 2000-02-02

2000_02_02_adlaw_by_request_arts_group_wins_domain_name_battle_with_etoys.pdf

article URL
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The Boys Behind Etoy - Wired News 2000-02-02

2000_02_02_wired_news_the_boys_behind_etoy.pdf

http://www.wired.com/news/culture/0,1284,34018,00.html
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etoy.com twisting values since 1994